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I. Design Geology

Fig 1: My workspace.
I work from library pieces to build media. I utilize fonts, swatch collections, and webdings. The Illustrator document functions as a left-to-right geological period. In this way, the overall design and its constituents can be mapped as a function of time. Team members can see the design in all of its interactions. Ideally, the most fully developed concepts will appear on the right side of the page, in the ‘Holecene’ or current period of time.

Fig 2: Fonts

When I was little I had Legos. Now, I have digital bricks. I like them. I have a lot of them. I collect them whenever rationally feasible.


Fig 3: My Research.

I was trained in sociology/anthropology. I also studied communication, advertising, geology, and history. I understand the value of combinatorics, efficiently, and group collaboration.

Fig 4: My Environment.

In architecture, there’s the idea that a building makes the interaction. In creative work, the surroundings either increase or decrease the ability for one to create.

I believe in working at a big table where everyone can see everyone else, and getting excited about work by involving each other in the development process as it happens. I follow the antics of the coworking collectives in cities like New York and Denver.


Fig 5: Blogging.

I began Amber Extraction because I needed more experience writing. Since I keep a drawing journal every day, I felt that keeping a blog journal every day would develop my ability to interface with the writing surface of the net.

Amber Extraction is a blog made from my private blog. It serves as a digital repository for my own thoughts and ideas about the future of the net. It tracks methods of design and productivity, as well as trends and ideas. Additionally, it applies Anthropological theory to better explain what’s going on today in a theoretical and historical perspective.

Fig 6: The Spirit of the Times.

What is the spirit of the times? It’s RSS feeds as actual food, glowing shiny icons, striped backgrounds, logos with reflections, orange, light blue, white, black, and tan interfaces.

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