In 1893 Sociologist Emile Durkheim posited that small, young societies were mechanical in nature, but as they grew in size they began to become more and more organic [1. Distinction appears in Durkheim's 1893 work The Division of Labour in Society. Mechanical and Organic solidarity are ways in which social solidarity is fostered.]. Industry has changed dramatically since the industrial revolution; it has transformed from the dark and heavy stuff of the great machines to the light materials that are stainless steel and microfiber and carbon nanotube. This trend has allowed products, ideas, to be lighter as well. In reality, they have been lifted so much that they are beginning to resemble organic structures.

The Bloodstream

Highway systems resemble blood vessels, and tiny roads mere capillaries. Trucks carry proteins in and out of the cells of cities, and road teams repair broken road structures. The whole of the human system is becoming increasingly connected and interdependent. With the addition of airplanes and the Internet, society is reaching a mature phase: one of organic development, flow, and function.

What does this mean for the future? Specifically, business, ideas, search engine marketing, travel, employment? It means that differing sorts of humans are beginning to evolve, or specialize. These different sorts of specialists will become so through technology and expertise. The global traveler that is no longer tied to space will be the equivalent of a worker bee flying the best flower, trying to get the best pollen to sustain the world hive. This pollen is idea. On a more populated level, this specialist represents the neural impulse: the fastest and lightest form of actor in this new actor network of technosocial beings.

There is the heavy and the light. These two dichotomies will rule the social darwinism of the future. The companies with too much heaviness in them will fail, because the most successful companies/people/ideas will be able to float above the rest (by floating I mean less clicks to get to action, and decreasing the repetition of similar tasks so that more time is spent on meaningful action, the aggregation of relevant, individualized data) and by the rest I imply the ground layer that is indeterminate mass culture. If advertising was compiled and pasted into 20 languages at a time and broadcast all of the world, it meant that everyone would wear Levi’s and drink Coca-Cola. There is no longer a singular message of consumption.

Supersaturation has nowhere to go except crystallization and overflow. Everything that was mass before has become personal now. Consumers, understanding that they’re not unique snowflakes, want to be unique snowflakes. Consumers, empty of social relations and legitimate social definition points, are seeking what they can in order to differentiate themselves from others.

Those ideas that float are like balloons for undifferentiated sheep consumers, and they will attach to those unique moments for as long as they can, provided they provide something different.

On Traffic

I don’t drive very often, but when I do, I think of traffic as a bloodstream.

On one occurrence, I was driving on Interstate 5 in Denver, Colorado. I was playing Jazz music at the time. It was a sort of impromptu piece that had nothing in it to suggest an unpassionate collective of machines racing in unison down pavement. They were a liquid stream. They were a river. The lifeblood of the city. All moving forward, forward, forward — bringing life to other areas of the ecosystem. Strangely shaped pieces of metal that float by at high speeds, somehow constrained to staying within tiny lines.

But I was not. I was objectively examining how strange it was to be in this rushing stream of vehicles. I was also tired and unused to Denver traffic. Everything was reduced to plain speed, and I wanted to experience reality in an uncompressed space. I was used to walking; used to Portland.

But I knew I had to synch up.

I remembered reading an article on drivers listening to techno music sped up while on the Autobahn, while other music slowed their driving patterns. I realized that I could test it out right then.

So I turned on the music.

Immediately I began to blend in and synch up with the movement of the vehicles around me. My vehicle became just another blood cell in the circulatory system, inching froward with every beat. It was organic and mechanical at once. I lived Durkheim’s mechanical systems analogy through choosing mechanical systems to orient myself into an organic technological flow. It seems the wrong way around. If the traffic were more organic, I could’ve used Jazz.

(Side note: I wanted to provide a groundwork for applying a sociological concept to streaming media online — it is the same as traffic/blood cells, but on a different scale. There will be a post on that later, but I don’t want to give the whole thing away without making one think first).

—–

Amber Case is a Cyborg Antrhopologist from Portland, Oregon. You can follow her on Twitter @caseorganic.

I wanted to write about this before, but I had to wait until everything was secured and verified.

In September, Steve Gehlen invited me to speak about Cyborg Anthropology at Inverge: The Interactive Convergence Conference on September 5th of this year. The conference was a refreshing and entertaining look at where entertainment, art, culture, business, and social media are going. The keynote was Joshua Green of MIT’s Convergence Culture Consortium.

After Inverge, Joshua and I compared theorists and research, and had a great time socializing along with all of the other conference attendees and speakers. A month later, Joshua informed me of a conference at MIT called the Futures of Entertainment, and wondered if I would be interested in being on a panel on social media. He said that my analysis and understanding of both the academic and corporate world would provide a useful bridge between two separate fields.

Convergence culture has moved swiftly from buzzword to industry logic. The creation of transmedia storyworlds, understanding how to appeal to migratory audiences, and the production of digital extensions for traditional materials are becoming the bread and butter of working in the media. Futures of Entertainment 3 once again brings together key industry leaders who are shaping these new directions in our culture and academic scholars immersed in the investigation the social, cultural, political, economic, and technological implications of these changes in our media landscape. This year’s conference will work to bring together the themes from last year - media spreadability, audiences and value, social media, distribution - with the consortium’s new projects in moving towards an increasingly global view of media convergence and flow. Topics for this year’s panels include global distribution systems and the challenges of moving content across borders, transmedia and world building, comics and commerce, social media and spreadability, and renewed discussion on how and why to measure audience value.

I very carefully prepared two forms of submission — one on Cyborg Anthropology from the academic perspective, and another from the business perspective.

However, I feel that what I am doing pales in comparison to the accomplishments of those whom I will be participating with. I am both honored and overwhelmed by this opportunity. I hope to be able to add value to some aspect of the conference.

I’ll be participating on the social media panel, which is described as follows:

“Moving lives online, creating conversations across geography, connecting with consumers - how is social media defining the current entertainment landscape? As people not only put more content online, but conduct more of their daily lives in networked spaces and via social networking sites, how are social media influencing how we think of audiences? Video-sharing platforms have changed how we think of production and distribution, and Facebook gifts point to the value of virtual properties, how are these sites enabling other processes of production or distribution practices. Spaces where commercial and community purposes intertwine, what are the implications for privacy, content management, and identity construction of social media? How have they impacted notions of civic engagement?”

Conference Attendees

Kim Moses - Executive Producer, The Ghost Whisperer, Lost, Medium, Yochai Benkler - Harvard Law School, The Wealth of Networks (Yale University Press), John Caldwell - UCLA, Production Culture (Duke University Press), Henry Jenkins - MIT, Convergence Culture: Where Old and New Media Collide (NYU Press), Alex McDowell - Production Designer, The Watchmen, Kevin Slavin - Area/Code, Sabrina Caluori - Director, Marketing and Promotions, HBO Online, Grant McCracken - Transformations: Identity Construction in Contemporary Culture (Indiana University Press), Donald K Ranvaud - Buena Onda Films, Amanda Lotz - University of Michigan, The Television Will be Revolutionized (NYU Press), Gail De Kosknik - UC Berkeley, How to Save Soap Opera: Histories and Futures of an Iconic Genre, Joe Marchese - socialvibe.com, Amber Case - Cyborg Anthropologist and Social Media Consultant, Hazelnut Consulting, Mauricio Mota - New Content (Brazil), Alisa Perren - Georgia State University, The Media Industry Studies Book (Blackwell Publishing)….more.

Steve Gehlen, Paige Saez (on a grant from PNCA) and Kris Krug will be flying out to join me at the conference. In case you’re in the area too, the conference information is as follows:

MIT’s Futures of Entertainment 3

Friday, Nov 21 8:30a to Saturday, Nov 22 8:30a
at Massachusetts Institute of Technology (MIT): Wong Auditorium, Cambridge, MA

Thanks

A great big thank you to everyone in the Portland Tech community for being supportive and welcoming of interdisciplinary thought. Special thanks to Joshua Green and Steve Gehlen.

—–

Amber Case is a Cyborg Anthropologist and New Media Consultant living in Portland, Oregon. You can follow her on Twitter @caseorganic.

Dorkbot PDX is a Portland group that brings together an eclectic group of geniuses with a love of hacking technology. It is probably my favorite group here because of the energy and excitement that everyone has. Every time I go I gain a new respect and excitement for all things electronic. Everyone is brilliant, welcoming and always has something to say or work on.

Dorkbot meets twice a month at Lucky Lab NW (1945 NW Quimby). This week, about thirty people showed up to exchange ideas, inventions, and electrionic hacks. Here, my friend Mario Landau-Holdsworth is testing out a makeshift synthesizer using a Benito [designed and built by Don from dorkbot]. Alex Norman tells me that, “the Benito uses some i2c io expanders to scan the buttons and talks to the computer via midi over USB. It is controlling a step sequencer that I wrote using Pure Data and pdlua. It is triggering one shot samples.. I’m currently using drum samples”.

Ward Cunningham’s Dial-a-Door

“AboutUs CTO Ward Cunningham and his college roommate Rick Wartzok, had better than average audio/visual and beverage capability in their dorm room, at least for 1968. While happy to share with fellow residents, they then faced a dilemma. What about keys? They wanted some kind of combination lock that had a shared code that could be selectively enabled, and a longer, master code for private use. The solution was Dial-a-Door. Now its 2008, forty years later, Ward has located the mechanical technology that decoded the combination, restored it to working order, and prepared a display which he will present at the bi-weekly DorkbotPDX at the Lucky Lab in Northwest Portland,” says Mark Dilley on the AboutUs.org Blog.

More about Dial-a-Door

“I’ve written a web page describing my original application, Dial-a-Door”, says Ward Cunningham on the Dorkbot PDX blog. I found the SECODER that I spoke about last meeting. It was in the bottom of the wrong junk box with old antenna equipment, not old telephone equipment. My mechanically inclined friends helped me get it working again”.  More information is available on Ward Cunningham’s website: http://c2.com/~ward/Dial-a-Door.

BittyBot

Along the way, I had the honor of meeting Monty Goodson of BittyBot. The name explains what he does — which is basically the manufacture of really tiny circuitboards that can be used to make really small robots. They were very, very small. The one pictured is actually larger than some of the others ones that he had with him.

If you like technology, I urge you to come out to Dorkbot and mingle with everyone. It’s a very low-key, wonderful environment where you can let your imagination and expertise run wild. And if you’re not familiar with what Dorkbot does, you might want to look into using the open source Arduino development and prototyping platform. There is an article on Arduino chips from Instructables here.

Dorkbot Resources

Thanks to Tempus Dictum and PNCA, Dorkbot has put together a series of workshops around the dorkbotpdx arduino kits (http://www.dorkbotpdx.org/wiki/dorkboard) called the “Arduino Cult Induction”.(http://www.dorkbotpdx.org/workshop/arduino/cult_induction_rev4).

We will have these workshops on the last Sunday of every month, probably alternating between the Cult Induction, a focused workshop and an Open Lab. The workshops cost ~$25 which includes the hardware being built. The open labs are free.

Schedule

30 NOV 2008 — Sound/Midi Workshop (~$25)

28 DEC 2008 — Open Lab (free)

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For more events, check out the AboutUs Portland Tech Events Page. You can also follow me on Twitter, or connect with other members of the Portland Tech Community on the AboutUs.org Portland Tech Twitter Page. You might also want to attend CyborgCamp, which will be happening on December 6th, 2008 at CubeSpace.

———

Amber Case is a Cyborg Anthropologist from Portland, Oregon. She likes attending events and studying the Portland Tech scene.

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Hazelnut Tech Talk is a collaboration between Amber Case and Bram Pitoyo

This episode features Troy Harlan, wherein we talked about information gathering, filtering and consuming (naturally,) human factors, trilobites, reading at 2,000 words per minute, INTP’s, striving for objectivity, The Black Swan, hunches, and why it’s better to “have no map at all than have the wrong map”—all recorded on the road from St. Johns to downtown Portland.

Doug Fieldhouse of Vesta, ClearEdge Power, ID Experts, nLIGHT and BRING Recycling Are Selected as this Year’s Award Winners

Sept. 18, 2008, Portland, Ore. — The Oregon Entrepreneurs Network (OEN) announced the winners of the 2008 OEN Tom Holce Awards for Entrepreneurship during its 15^th annual awards ceremony on September 18, 2008. The ceremony, held at the Oregon Convention Center, honored finalists in four categories: Entrepreneurship Award for Individual Achievement; Development Stage Company of the year; Working capital Stage Company of the year; and the Growth Stage Company of the year.

Doug Fieldhouse of Vesta received the 2008 Entrepreneurship Award for Individual Achievement. “Doug exemplifies the entrepreneurial spirit that we celebrate with these awards,” said Bob Sternberg, judging chair for this year’s awards. “He thinks big and looks for ways to make a tremendous impact, and he has the ability to execute on those ideas in ways that scale up effectively. His success with Vesta is just one example of his ability to change and jump into new opportunities and persistently grow the business over time.” In addition, he has a long history of mentoring and coaching young entrepreneurs.

In the Development category, ClearEdge Power of Portland, Oregon is this year’s winner. ClearEdge Power is a pioneer and provider of ultra-clean and efficient on-site energy generation systems. They have a substantial market opportunity and are professionally managed, well funded and are making substantial progress with product development and early adoption customers.

ID Experts of Beaverton is the winner in the Working Capital Category. ID Experts provides identity theft protection services for individuals, corporations and the public sector. They have successfully adapted to the changing needs of the market when required. Their painstaking and labor intensive process to restore customers’ identities will make it difficult for other companies to compete successfully against them in this marketplace. Due to these efforts, they have a 100 percent success rate restoring identities.

The winner of the Growth Category is nLIGHT Corporation of Vancouver, Washington.

nLIGHT develops and manufactures photonics modules for industrial, defense, and medical applications. The company had the vision to intelligently re-invent itself in the early stages of the collapse of the telecom bubble and the temerity to implement that new strategy under extremely difficult circumstances. It applied its skills and ingenuity in the marketplace to create, shepherd and grow a novel mentoring program (MAPS—Mentoring for Advanced Program for Students) that is having a real impact on local education and the future of this community.

BRING Recycling is this year’s winner of the Non-profit Award. BRING Recycling collects and resells low-cost used building materials as well as provides deconstruction and recycling services. Revenues generated fund conservation and education programs about the best way to reuse and recycle. BRING Recycling was selected for its organizational and entrepreneurial strengths overall, and how the organization was able to change course to meet changing demands in the community. BRING Recycling received a $5,000 award from the Meyer Memorial Trust at the Awards Ceremony.

“The recipients of this year’s awards have been successful because of their determination, independent thinking, and their ability to change direction and chart their own course.” said Linda Weston, executive director and president of OEN. “From clean power to identity protection, these Oregon and Southwest Washington companies are making innovative contributions that make a difference in our communities and beyond.”

The winners were chosen from 14 finalists by the OEN award judging committee, chaired by Bob Sternberg. Companies from throughout Oregon and Southwest Washington were nominated for the Awards, and were narrowed to the 14 finalists after hundreds of hours of due diligence, including site visits and face-to-face interviews. A comprehensive list of winners and finalists follows this release.

Individual Category

Doug Fieldhouse, Vesta - Winner
Ray King, AboutUs.org
Susan Sokol Blosser, Sokol Blosser

Working Capital Category

ID Experts- Winner
Beaverton, OR

Pop Art, Inc.
Portland, Oregon

PV Powered
Bend, Oregon

Growth Category

nLIGHT Corporation- Winner
Vancouver, WA

HemCon Medical Technologies, Inc.
Portland, Oregon

Timbercon
Lake Oswego, WA

Development Category

ClearEdge Power- Winner
Portland, Oregon

AboutUs, Inc.
Portland, Oregon

Jama Software
Portland, Oregon

Plas2Fuel Corporation
Chris Ulum
Kelso, WA

About OEN

Founded in 1991, the Oregon Entrepreneurs Network is a not-for-profit corporation dedicated to providing opportunities for Oregon entrepreneurs and improving the business climate for emerging, growth-oriented companies statewide. The organization has members throughout Oregon and southwest Washington. For more information about the OEN, visit its website at www.oen.org.

For more information, press only:
Jessica Foote
OnPR
503-802-4406
jessicaf@onpr.com

—-

Congratulations to all of the winners! Thanks for helping to put Oregon’s Entrepreneurs on the map!

Amber Case is a Cyborg Anthropologist and Social Media Consultant based in Portland, Oregon. You can contact her by E-mail or @caseorganic on Twitter.

Portland rocks. It has excellent food, coffee, people, techies, transportation, foliage, entertainment, and bloggers! But we have suffered a tragedy: we just lost OSCON to San Jose. What!? From Jul 17-19, 2009 Lets replace it with something equally tremendous. And we can.

How?

With this handy Google Spreadsheet Form.

Yep, that’s four lines of text you have to type in. That way I can E-mail you cool stuff. Like little snippets of text to post on your blog, or a list of E-mails with some text to include in them, or ideas for posts, so that lots of people can get really excited about the conference. Like “10 reasons why Portland would be a sweet place for BLogHer”, “20 great places to eat in Portland”, and “Why Portland bloggers rock and how close the airport is” will be randomly sent to you.

The posts will be really short, and from time to time, I’ll make posts on Hazelnut Tech Talk and link them to all of your posts. This way, we’ll get this cool forcefield of blogs promoting the idea of BlogHer. That’s more visibility for your blog, and your friend’s blogs. What’s not to like?

Why am I supporting this?

For the good of the community, of course! Portland has given so much to me, and the wonderful people out there have taught me about amazing things. As a technosocial cyborg, cyberspace is pretty genderless to me, but for those who it is not yet, BlogHer might be a useful way for cool people to meet other cool people and get things done. Hooray for that!

Plus, I voted for Portland after Rick Turoczy made this post about bringing BlogHer to Portland, and we ended up being one of the top cities besides Philadelphia and St. Louis. We’re almost there. All we need to do is make everyone understand just how important this event this will be for the city/people/community.

Contact?

You can randomly connect with me if you’d like. Feel free to E-mail me or follow me on Twitter @caseorganic.

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Hazelnut Tech Talk is a collaboration between Amber Case and Bram Pitoyo

This episode features Reid Beels and Chris Pitzer, wherein we talked about abandonware, search engines with unique algorithms, Cyber Surfari-adorned T-shirt, getting free meals for reading books, and a potential CyborgCamp session composed of scientifically extrapolating claims in science fiction stories of the past to predict the future.

And if you listen to the end of the podcast, Reid’s and Chris’ Twitter username is @reidab and @chrispitzer, respectively.

If you had five minutes on stage what would you say? What if you only got 20 slides and they rotated automatically after 15 seconds?

Around the world geeks have been putting together Ignite nights to show their answers. But Portland’s own event, Ignite Portland, will be happening soon, and it is a chance for locals to make short presentations on anything they are passionate about.

When?

November 13, 2008. On the Ignite Portland Blog, Josh Bancroft urges Portlanders to Save the Date.

Ignite History

Local tech legend Raven Zachary told me that Ignite Portland was founded by Brady Forrest of O’Reilly. He was initially inspired by Japan’s rapid fire presentation method of Pecha Kucha and did an adaptation of that for technology. If you haven’t heard of Pecha Kucha before, it is Japanese for the sound of conversation. Attendees watch a speakers that have only 20 slides, with 20 seconds per slide.Portland Pecha Kucha Night was just last week.

Ignite Portland

Portland, Oregon has had some of the largest events in Ignite history. Ignite 2 packed the Bagdad Theatre with over 750 people, and many waiting in line had to be turned away.

Ignite Portland at Gnomedex

Several alumni of Ignite Portland will be presenting their five minute topics at this week’s Gnomedex 8.0, an annual social media conference organized by Chris Pirillo. Rick Turoczy has a list of the presenters on his blog, Silicon Florist, and Portland Ignites Gnomedex on TinyScreenfuls, the blog of Josh Bancroft, who points out that “The idea for Ignite Portland was hatched at last year’s Gnomedex.”

Ignite Portland Planning Begins Now

November 13th may seem like a long time away, but Ignite events take a tremendous amount of effort to pull off. Want to be part of the event and meet some really cool people in the process? The Ignite Planning Committee is always open to dedicated, passionate volunteers. Help make this Ignite Portland even better than the last three.

The Ignite Planning meeting that occurred at Cubespace tonight was there primarily to deal with a system in large demand. The first major thing discussed how the online ticket reservation system would function. Then, volunteer teams were developed. Currently, they are as follows:

The Presenter Team

Raven Zachary, Mentor iPhone developer and recently of Raven.me, an iPhone development blog. You can follow Raven on Twitter. He’s also a Legion of Tech Board Member.

Tasks

• Review and sort through all Portland Ignite 4 proposals.
• Ensure that all presenters submit 20 images, a Powerpoint, or PDF by the final deadline.
• Ensure that AV equipment does not FAIL upon deployment.

The Marketing Team

Josh Bancroft, Mentor of Intel, Kindle Evangelist, and author of the TinyScreenfuls Blog, and Legion of Tech Board Member. @Jabancroft on Twitter.

Tasks

• Spread the word about Ignite Portland 4 through writing on the Ignite Portland Blog
• Designate an Official Ignite Portland spokesperson to ensure uniform information gets out to local media connections.
• Monitor the Tweetverse for Tweets about Ignite Portland. Tweet from the official Ignite Portland blog, and answer questions as they are asked.

The Sponsor Contact/Site Team

Todd Kenefsky, Mentor CEO of Connect Interactive Media, an interactive marketing company, and Legion of Tech Board Member.

Tasks

• Convert Sponsor logos from .eps format to .gif or .jpg and place them on the Ignite Portland sponsor page.
• Help create sponsor slides

The Ignite Event Setup Team

Dawn Foster, Mentor, Consultant, FastWonder blogger, Legion of Tech Board Member, and recently, of Shizzow, an micro-geolocation released last Monday (a review of its beta release is here).

Tasks

• Help set up the venue during the day of the event.
• Organize attendees and help line flow.

Other Organizers

Adam Duvander also has a hand in organizing Ignite Portland events and has presented in past Ignites. Check out his blog, Simplicity Rules, and Adam’s Twitter profile.
~.—————–

For more information, check out the Ignite Portland Website.

Ignite Portland 4 will be on November 13, 2008

Bagdad Theater
• 3702 S.E. Hawthorne Blvd
• Portland, OR 97214
• 7:00 - 10:00 PM
• Ticketholders get in at 5:30 PM
• General Admission at 6:15 PM
• Admission is always FREE

~.—————-

Please let me know if I missed anything in this post. Feel free to contact the Mentors via Twitter if you’d like to add to the volunteer efforts.

You can follow me on Twitter @caseorganic. I’ll be on the Marketing and Sponsor Teams.

Thanks for reading Hazelnut Tech Talk! We’re proud to bring you event coverage from a mix of creative and tech worlds.

Before Carolynn Duncan’s Lunch with a VC Presentation, we all met at Pho Green Papaya. I sat across from David Kominsky, cofounder of Cubespace and Rick Turozy of Silicon Florist. On my right was James Whitley, CEO of GoLife Mobile http://golifemobile.com/.

About halfway through lunch, the conversation turned to the future of the mobile phone.

Advanced Mobile Controls

“I want mobile to interact with the world around me”, James Whitley said.

“The mobile experience is one that is very personal. The Mobile experience is not about where you’re going; it’s about where you’re headed. It’s more of a contextual search.”

It’s become more of a sociological interaction than a removed, technological one.

“For instance, online I’m a hub in areas that I know”.

He gestured to Turoczy, “And you’re a hub that connects hubs”.

“And when I walk into a bar,” he continued, “the bar should know that I drink one type of drink more often than another type, and should show that drink higher or larger on the screen”.

Spatial Limitations

“There are real estate limitations on the screen of a mobile phone. And thus it all comes down to efficient data management”.

Contextual Search

I am not sure who brought it up first, but there was mention of a search where as you go by, it keeps grabbing the RFID’s of local objects.

Intelligent Gaming Environments

I pointed out that an intelligent gaming engine loads the environment as it goes. Once an object is loaded, a character can interact with it.

The World is Your Operating System

He agreed, adding that once this happens, “the mobile device becomes a remote control for the world around you”. I realized that this made the local world a sort of operating system, with the cell phone being the control point involved in the resolution of processes.

“Standard computer applications seek to eliminate questions of “ok” or “cancel”, because they are annoying and inhibit the flow of interaction and information. However, mobile computing environments need just that. One must be prompted to interact or dismiss a real-life object with the cell phone.”

“Everything these days has data with relevance to what you’re doing here right now.” It is about connecting that data with your cell phone, and allowing the flow of real life to be augmented and streamlined by the mobile device.

“The mobile device then becomes your tricorder, your universal device for interacting with your environment.”

Smarter Machines

“We’re used to devices being used for certain purposes, but not understanding our purposes” Rick Turcozy added, “We’re used to them being ‘dumb’, and not interactive.” There’s the washing machine, the car, the refrigerator. We apply settings to these devices, but they do not detect whether our cheese has expired (an RFID tag on the cheese could communicate with the fridge and an mobile phone, alerting the user of what has expired), and a washing machine could detect the RFID tags on clothes and automatically choose the appropriate, non-destructive washing process for that object.

Moving Towards a Micronism

We discussed that differences between the heavy machines of the industrial revolution and the light, almost liquid machines today. The iPhone, for instance, has liquid buttons. A machine during the industrial revolution had heavy cogs and gears.

Sociologist Emelie Durkheim wrote that as societies become more advanced they evolve from a mechanical, non-organic state of a more fluid, organic one. Mobile devices must be designed to allow for mutations and flows of multiple data systems.

“Now we’re moving toward a Micronism — an interaction between entities”, James Whitley said.

The whole system is like the cells of an actual circulatory system.

What’s creative and groundbreaking, and capable of topping iPhone buzz on Twitter?

It’s Cre8Camp, the inaugural unconference that brought 50 creatives to SOUK, a coworking space (322 NW 6th Avenue), this Saturday. Within the first hour of introduction and networking, about 24 topics were developed for discussion, and groups of creatives went off to various conferences rooms and hallways to delve into some of the most intense dilemmas, new media techniques, and social prerogatives that currently exist.

The event was covered masterfully on Twitter, allowing the rankings for the hashtag identifier #Cre8Camp. There was so much buzz involved that #Cre8Camp trumped mention of the newly released iPhone 3G on Twitter. By the end of the day, #Cre8Camp was second only to Dark Knight.

The conference was organized and sponsored by @stevegehlen, @CarriBugbee (Big Deal PR), @feedia, @brampitoyo, @7thscreen, @sadiemedley, @julsd (Owner of SOUK) Great Lunch from @turoczy (of @siliconflorist), @ahockley (amazing photos of the event to come soon), and the Art Institute of Portland and ISITE Design.

It was live-Tweeted online by @StevenWalling (Wikipedia/Wiki God), @CarrieBugbee (amazing job) Me @caseorganic, @sadiemedley, @staceyanderson, @notbenh @feedia, @brampitoyo, @Theinfovore, @lilbutterfly, @JeanAnnVK, @unclenate.

The event was mind blowing and incredible. It will probably take me a week to fully digest and analyze the information gathered.

If you have information you’d like me to include in future updates on the information gathered during Cre8Camp, please E-mail me at caseorganic@gmail.com.